#pedralitales, the new advertising campaign

The new chapter in Pedrali’s #pedralitales advertising campaign was aired in September. Villa Kaplansky, a modernist Antwerp residence designed in 1936 was chosen for this new instalment.

The interiors give life to seven scenes showcasing the latest Pedrali collections and creating warm, harmonies atmospheres, in a constructive dialogue between architecture and design. 

Accentuated by their textural quantities, modern and minimalist features blend with rigorous shapes and neutral tones, allowing Pedrali’s products to stand out for their excellence and vibrant hues.